When I was browsing the internet last weekend, I came across an article that described how high-end restaurants have automated their coffee production. This really surprised me.

In 2012, a coffee aficionado conducted a coffee taste test. In the test group were some of the best chefs in the best restaurants in Europe.  The taste test compared a Nespresso capsule coffee brewing machine against a professional barista.

The capsule coffee machine beat the barista every time. Coffee-in-a-capsule beat the freshly-roasted professional. Technology beat out human intervention.

Technology can help you improve the mutual fund selection in your Minnesota company 401(k) retirement plan account. Technology can improve upon human performance.

Individual investors often struggle picking their company 401(k) retirement plan account mutual funds. Numerous academic studies conclude that individual investment performance results have been disastrous as a consequence of this.

Technology is faster, less expensive, and more accurate than a human being. Even someone who likes to research the mutual fund options in their company 401(k) retirement plan menu can’t compete with technology.

Investment management technology arms professional investment advisors with an independent, third-party systematic analysis of mutual funds.

Individual investors don’t have the expertise to analyze their company retirement plan account menu.  And they don’t have the investment management experience necessary to manage stock and bond market risks.

Every part of our daily lives is improved by technology. The article about coffee machines made me realize how important technology is to my individual company 401(k) retirement plan advice business.  And this coming from a man who’s never had a cup of coffee!

Ric Lager
Lager & Company, Inc.

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